Partner programme
Partner with SFG.
A governed referral programme for people who already advise teams on practical AI capability. Applications are reviewed manually and activated only under written terms.
Programme terms are being finalised; applications are reviewed manually.
What the programme is
A structured way for trusted partners to introduce SFG AI Academy training to organisations that would genuinely benefit from it. It is a referral relationship, not a reseller, franchise or certification arrangement, and it does not make you a representative of SFG.
Who it is for
- Independent consultants and advisors
- Trainers and professional educators
- Technology and implementation partners
- Industry associations and professional communities
How a governed referral would work
- 01
Apply for review
Send us a short note about your audience, your organisation and how you would introduce SFG training.
- 02
Manual review
Every application is reviewed by the SFG team. Acceptance is not automatic and is at SFG's discretion.
- 03
Written terms
If we proceed, commercial terms are provided and agreed in writing before any partner activity begins.
- 04
Approved link and materials
Approved partners receive a referral link and the messaging we have approved for public use.
- 05
Disclose the affiliation
Partners disclose the relationship clearly wherever the link appears.
- 06
Tracked and reviewed
Eligible bookings are tracked, and any approved commission is paid under the signed terms.
Partner standards
- Represent SFG truthfully and only with approved claims.
- No spam, bulk unsolicited messaging or misleading placements.
- No bidding on SFG brand or trademark terms.
- No self-referrals or referrals made on your own behalf.
- Disclose the affiliate relationship clearly and visibly.
- Respect privacy and applicable marketing law in your region.
- No unapproved discounts, pricing, guarantees or outcome claims.
Disclosure example
Partners may copy this wording wherever a referral link appears:
“I may receive a commission if you book through this link, at no additional cost to you.”
Participation is subject to separate written partner terms and approval by SFG.
Frequently asked questions
- Is the programme open to everyone?
- No. Applications are reviewed manually and acceptance is at SFG's discretion. There is no automatic or instant sign-up.
- What are the commercial terms?
- Programme terms are being finalised. Commercial details are provided directly to applicants and agreed in writing before activation. We do not publish terms that have not been approved.
- Who is it for?
- Consultants, trainers, technology partners, industry communities and professionals who already advise teams on how they work with AI.
- How do I disclose the relationship?
- Use a clear, plain-language disclosure wherever your link appears. An example is provided on this page.
- How long does review take?
- We respond to applications as capacity allows. We cannot commit to a fixed turnaround while the programme is being finalised.
Applying does not create a partnership and does not guarantee acceptance.