SFG Technology and Business Solutions

SFG AI Academy · Live · Practitioner-led

Practical AI capability for the work your team actually does.

The specialist training division of SFG Technology and Business Solutions USA. Work live with a practitioner on your own tools and tasks — and leave with workflows you can use the same week.

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Scheduling and payment are handled securely through Calendly and Stripe where applicable.

Track record

Professionals trained
2,400+Professionals trained
Live training hours delivered
5,800+Live training hours delivered
Post-session satisfaction
98%Post-session satisfaction
AI platforms covered
12AI platforms covered

Training paths

Choose the capability you need next.

One programme is bookable now. Everything else is delivered by enquiry so we can scope the right practitioner, platform and format for your team.

Book now

A live session you can schedule and pay for today.

  • Advanced Business AI

    Bookable now

    60 min · US$195

    Apply AI to a real business process end to end — analysis, drafting, review and hand-back into your workflow.

    • One live workflow rebuilt with AI in the session
    • Reusable prompt patterns for your context
    • A practical next-step plan

    ChatGPT · Microsoft Copilot · Claude

    Book now(opens in a new tab)

Platform skills — by enquiry

Practitioner-led training on the assistants your team already uses. Scoped with you before scheduling.

  • AI Foundations

    By enquiry

    Scoped with you before scheduling

    How today's AI actually works, where it fits real work, and how to judge output you can rely on.

    • Confident first-principles understanding
    • Clear view of strengths and limits
    • Safe, sensible everyday usage

    ChatGPT · Microsoft Copilot · Claude

    Enquire(opens in a new tab)

  • ChatGPT and Codex

    By enquiry

    Scoped with you before scheduling

    Write, analyse and build faster with structured prompting and repeatable working patterns.

    • Prompt patterns for daily writing and analysis
    • Working with long context and documents
    • Practical automation of repetitive tasks

    ChatGPT · Codex

    Enquire(opens in a new tab)

  • Claude

    By enquiry

    Scoped with you before scheduling

    Everyday individual work with Claude — writing, analysis, working with documents and repeatable prompting.

    • Confident day-to-day use for writing and analysis
    • Working through longer documents carefully
    • Repeatable prompts you can reuse

    Claude

    Enquire(opens in a new tab)

  • Claude for Work

    By enquiry

    Scoped with you before scheduling

    Organisational use of Claude — team adoption, knowledge workflows, governance and responsible rollout.

    • Shared team ways of working
    • Knowledge and document workflows
    • Governance and responsible rollout habits

    Claude

    Enquire(opens in a new tab)

  • Claude Code

    By enquiry

    Scoped with you before scheduling

    For developers and technical teams: understanding a codebase, implementing, testing and reviewing with human oversight.

    • Exploring and explaining an existing codebase
    • Implementation and test support
    • Review habits that keep humans in control

    Claude

    Enquire(opens in a new tab)

  • Microsoft Copilot

    By enquiry

    Scoped with you before scheduling

    Use Copilot inside the Microsoft 365 tools your organisation already trusts — Outlook, Word, Excel and Teams.

    • Copilot in day-to-day M365 work
    • Meeting, email and document workflows
    • Practical tenancy-aware usage

    Microsoft Copilot · Microsoft 365

    Enquire(opens in a new tab)

Leadership and teams — by enquiry

Strategy, governance and multi-session capability building across roles and cohorts.

  • AI for Leaders

    By enquiry

    Scoped with you before scheduling

    Strategy, governance and change — what leaders need to decide, sponsor and measure.

    • A defensible adoption position
    • Governance and risk guardrails
    • How to measure capability, not activity

    Platform agnostic

    Discuss team training(opens in a new tab)

  • Custom Team Programmes

    By enquiry

    Scoped with you before scheduling

    Multi-session capability build shaped around your platforms, roles and operating context.

    • Role-based curriculum
    • Cohort delivery across time zones
    • Capability measured against real work

    Scoped with you

    Discuss team training(opens in a new tab)

Practical outcomes

What changes after the session.

The Academy measures training by what people can do afterwards — in their own work, with their own data and their own constraints.

  • Hours back each week

    Repetitive drafting, summarising and analysis handled with reliable, repeatable prompts.

  • Workflows, not demos

    You leave with the workflow rebuilt inside the tools your organisation already uses.

  • Confident judgement

    People learn where AI output can be trusted, where it must be checked, and why.

  • Shared team practice

    Patterns your colleagues can reuse, so capability spreads beyond the session.

How it works

Four steps from enquiry to practical application.

  1. Choose a path

    Pick the bookable programme, or tell us what your team needs and we scope it.

  2. Schedule on Calendly

    Pick a time in your own timezone. Scheduling and payment are handled securely through Calendly and Stripe where applicable.

  3. Bring real work

    Come with a genuine, non-confidential task. That is the material for the session.

  4. Leave with the workflow

    Prompts, patterns and a next-step plan you can apply immediately.

The SFG CBA Framework

Continuous Improvement. Business Intelligence. AI and Automation.

In that order. Improve the work first, make the information trustworthy second, then apply responsible AI and automation on top of both.

  1. Continuous Improvement

    Improve the work and the process first. If the underlying workflow is unclear, automating it only makes the problem faster.

  2. Business Intelligence

    Establish information you can trust — the right data, visible to the right people, in a form that supports a decision.

  3. AI and Automation

    Then apply AI and automation responsibly, on top of a process that works and information that holds up.

The Academy session method

Inside a session we work Clarify → Build → Apply. This is how a session runs; it is not the CBA Framework.

  1. ClarifyStart with the real business problem and the work behind it — not the tool.
  2. BuildDesign the workflow live, with the platform your organisation already uses.
  3. ApplyHand back something usable: prompts, patterns and a next-step plan.

Practitioners

Who delivers the training.

Experienced practitioners, not presenters. Additional trainers are added to this directory as their scheduling links go live.

  • Portrait of Adrian Robertshaw, Managing Director — Current Calendly host at SFG

    Adrian Robertshaw

    Managing Director — Current Calendly host

    Specialisms
    Advanced Business AI, AI adoption, Practical workflows
    Platforms
    ChatGPT, Microsoft Copilot, Claude
    Region / timezone
    USA (Colorado) · Live online worldwide
    Languages
    English
    Delivery formats
    One-to-one, Small group, Live online
    Book with Adrian(opens in a new tab)LinkedIn

SFG leadership

Executive engagements and leadership discussions are qualified through SFG USA. Start a qualification conversation (opens in a new tab).

Our experience

Train on the tools your team already uses.

Practical, platform-agnostic training shaped around real work.

AI platforms we train

  • Copilot logo
  • ChatGPT (OpenAI) logo
  • Claude (Anthropic) logo
  • Google Gemini logo
  • Perplexity logo
  • Mistral AI logo
  • DeepSeek logo
  • AWS logo
  • Microsoft Teams logo

Organisations our people have worked with

  • ElectraNet logo
  • Queensland Rail logo
  • BHP logo
  • Bank of Papua New Guinea logo
  • Kingdom.com logo
  • Kitja Services logo

Featured client

Testimonial from Johan van der Merwe, Head of Safety – Global Safety, BHP

Testimonial from Johan van der Merwe, Head of Safety – Global Safety at BHP, endorsing the work of Adrian Robertshaw and Bobby Aitkens on BHP's AI transformation journey.
It is with great confidence and appreciation that I endorse the work of Adrian Robertshaw and Bobby Aitkens for their outstanding contribution to our AI transformation journey at BHP. Over the course of our engagement, they played a fundamental role in guiding the strategic direction and ethical deployment of AI within our Safety division. Their commitment to operational excellence and innovative thinking helped us navigate complex challenges while ensuring AI solutions were scoped with purpose, integrity, and measurable impact. Their approach — grounded in industry expertise, collaborative problem-solving, and a strong ethical foundation — has influenced the way we think about AI across frontline operations, safety culture, and leadership. As the Head of Safety for BHP, I commend Adrian and Bobby for their integrity, vision, and delivery capability, and I look forward to their continued involvement as we deepen our AI capabilities across the group. Johan van der Merwe, Head of Safety – Global Safety, BHP.
Johan van der Merwe on LinkedIn

Responsible AI and governance

Capability built inside your guardrails.

  • Your data stays yours

    We train on non-confidential examples by default. Anything sensitive is only used where your organisation has explicitly approved it.

  • Tool-appropriate guidance

    We work within the platform and tenancy controls your organisation already operates, rather than around them.

  • Human judgement retained

    Sessions teach people how to review, verify and take accountability for AI-assisted output.

FAQ

Quick answers.

Still have a question? Send a training enquiry.

Bring one real problem. Leave with a working method.

Book the Advanced Business AI session, or start with a free discovery call to scope the right path for your team.

Book Live TrainingDiscuss team training(opens in a new tab)